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Levi's x Huck

We created a special-edition Levi's and Huck-branded premium newspaper that celebrating cycling and skateboarding culture in cities around the world. The publication was distributed at Levi's stores and independent shops in 20+ countries and amplified by social content such as a series of digital vignette videos on key characters.

Brand Strategy, Content, Partnerships

Agency: Imprint Projects

Role: Account Director